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Enrichment engines, outbound pipelines, and revenue automations for SaaS and ecommerce teams, designed and shipped end to end. This is what the systems produce.
$ watch the machines work
These are replays of real production runs, sanitized and sped up. Pick a system, press run.
$ ls -la ./builds
Real builds, not slideware. Most shipped inside OpenBorder (a cross-border ecommerce platform); others for agency clients at Vital Traffic Labs, OneAway, and The Deal Lab. Every one runs on evidence: audited data in, verified numbers out.
Real-copy placement tests across the whole sending fleet, so I know which inboxes actually land in the inbox before a campaign goes out.
SPF, DKIM, DMARC, blacklist and Spamhaus diagnostics across every sending domain, on a schedule.
Moved the whole program off a shared dirty sending pool onto owned, prewarmed infrastructure.
Verification-backed suppression that keeps undeliverables out of the send and protects domain reputation.
One command sources, qualifies and enriches a 40k-account universe with traffic, ads, firmographics and buying temperature.
Problem-size over wallet-size scoring that tiers every account, so reps work the highest-intent list first instead of a flat dump.
Pattern permutation, coworker inference and catch-all resolution that beats paid finders on hard, faceless lists.
Bulk cited-answer enrichment for the questions APIs can't answer, like the owner behind a faceless store.
Walks a store's real checkout per market and reads back the shipping cost, DDP/DDU incoterm, and which competitor or merchant-of-record they use.
Detects the cross-border provider a store runs so a pitch can name the incumbent instead of guessing.
Free per-country ad counts from Meta Ad Library and Google Transparency Center, validated against a paid vendor.
Published side-panel that turns a human into an audit machine for the stores bots can't crack.
Identified website visitors get page-specific outbound based on exactly what they looked at. Map it once, it runs forever.
Past champions get relevant outreach within minutes of starting a new job, with do-not-contact checks built in.
The team's combined LinkedIn network matched against open deals to surface warm introduction paths reps didn't know they had.
Every reply is classified and drafted as an interactive Slack card with send, edit and rewrite, mirrored into Gmail, with a double-reply guard.
Sales call to AI recap to a draft in the rep's inbox, a CRM meeting log and a Slack DM, same day.
Surfaces stale deals and unanswered interested leads, drafts the follow-up, and routes the meeting to the right rep on rotation.
Describe a campaign in a sentence; the system builds the list, writes unique copy per person, validates every line and uploads it.
Lead with the audited per-package cost the prospect is actually eating. It's the measured winning message, not a guess.
Heavy template-level spintax and conditional flavor branches so a big send doesn't share one fingerprint.
Why the whole program runs on EmailBison: SmartLead missed replies, broke webhooks, and priced per-lead in a way that punishes a real CRM.
A full lead-enrichment platform with a virtualized 50k-row grid, a money-safe enrichment engine, and an MCP server so agents can drive it.
The referential context, skills and memory system behind all of my work in Claude Code, so the GTM engine is operable by command instead of tribal knowledge.
Ten standing automations on owned infrastructure: sync jobs, linkers, attribution stampers, copilots and trackers.
HubSpot hygiene at scale: source-attribution backfill, deal-contact linking, dynamic do-not-contact sync.
Human-reviewed campaign-to-deal matching, built before the company had multi-touch, then grown into company-wide linear multi-touch through HubSpot.
Validation statuses, enrichment timestamps and rollback files on every write, so the CRM gets more trustworthy every week instead of rotting.
In-house replacement for a paid outbound-sync SaaS, on owned workflows at $0 license cost.
$ cat ./stack
The tools I wire together into systems, and the ones I've replaced with owned infrastructure.
$ cat ./references
"Youssef and the team helped us secure $1.1M just from outbound with the machines they built. They're indispensable for us."
Henry Carroll"Youssef is a special outbound talent. He brings intensity, creativity, and fundamentals in a way that was always a pleasure to work with. It's easy to recommend his work, and if you're looking for someone to deputize to bring you meetings, he's an excellent choice."
Kellen Casebeer"Youssef is a powerhouse GTME - he's persistent, professional, and not afraid of hard work. I loved our time working together and witnessing how he responded to a variety of situations. He is a fast learner and gets results quickly. He definitely made it easy to work with him!"
Melanie Meyer"Youssef was absolutely fantastic to work with. Incredibly hard working, fast to respond, and able to handle any automations that we threw at him. Would highly recommend."
David Schlais"We were very happy with Youssef's work. He is highly skilled & technical, very well organized. He completed the deliverables on time and handed it in a perfectly organized way which highly exceeded our expectations."
Ozlem Schmidt"A true GTM MVP, I've had the chance to see him work in very challenging circumstances, he is structured and organized and that helped us tackle complex issues and achieve big results."
Mohammad Adel"I've worked with Youssef on the launch of a whole new project, and during the journey Youssef was always supportive, and dedicated, not only did he do his job, but also he kept supporting the team in their works and support them with materials and ideas."
Yasser Ghallab$ ls ./certifications